Mar 6, 2018 12:30
6 yrs ago
1 viewer *
Spanish term

teñido de rojo

Spanish to English Marketing Idioms / Maxims / Sayings
An interview with the head of an Argentine advertising agency that recently won the McDonald's account:

Estamos armando los equipos, estamos tomando gente, y algunos de nosotros con mucha atención puesta en eso. Hoy la agencia está teñida de rojo con la ‘M’ amarilla.

Thanks

Proposed translations

+4
2 hrs
Spanish term (edited): teñido de rojo con la ‘M’ amarilla
Selected

decked out in red with the yellow "M"

or - another possibility, since this is marketing and therefore calls for a certain amount of brainstorming: -

sporting the yellow "M" on a red background
Peer comment(s):

agree Yvonne Gallagher
1 hr
thanks Yvonne!
agree neilmac : I like "decked out"... :)
1 hr
thanks Neil :)
agree MollyRose : (smile)
2 hrs
thanks Molly :)
agree Muriel Vasconcellos : 'all decked out'
4 hrs
Thanks Muriel!
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4 KudoZ points awarded for this answer. Comment: "thanks"
38 mins

is proud to wear the company's red colour and yellow "M"

Tendrías que re frasear para que tenga sentido. Esto podría ser una opción. Espero te sirva.

Saludos
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+4
2 hrs

[some suggestions]

Teñida means dyed or tinged, but I agree that a literal translation doesn't work. I interpret this partly as meaning we're imbued with the client's values, but mainly that its logo and corporate colors are everywhere you look. Ad agencies often have client artwork displayed in their offices.

We have yellow 'Ms' on red backgrounds plastered all over our walls
We have red and yellow logos coming out of our ears
We live and breathe yellow 'M's on red backgrounds
We have little yellow Ms running through our veins
Peer comment(s):

agree Carol Gullidge
8 mins
agree Yvonne Gallagher
1 hr
agree MollyRose : Ha ha.
2 hrs
agree Chema Nieto Castañón : Yeap, that is the idea; "that its logo and corporate colors are everywhere you look"
4 hrs
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2 hrs

steeped in red

I think this might work.

steep  
​
to cause to stay in a liquid, especially in order to become soft or clean, or to improve flavour:
Leave the cloth to steep in the dye overnight.
We had pears steeped in red wine for dessert.
https://dictionary.cambridge.org/dictionary/english/steep

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Note added at 2 hrs (2018-03-06 15:02:44 GMT)
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As Phil has pointed out, the source text basically means "tinged" in this context, which is the meaning of "steeped" as well. Also, "steeped in tradition" is an often heard phrase as well.

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Note added at 3 hrs (2018-03-06 15:31:21 GMT)
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See definitions 1 and 3 below.

steep

1 : to soak in a liquid at a temperature under the boiling point (as for softening, bleaching, or **extracting an essence**)

2 : to cover with or plunge into a liquid (as in bathing, rinsing, or soaking)

**3 : to saturate with or subject thoroughly to (some strong or pervading influence) ·practices steeped in tradition**
https://www.merriam-webster.com/dictionary/steeped

This translation appears to retain the metaphor rather nicely. IMO
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