visibility

18:40 Jun 22, 2023
English to German translations [PRO]
Bus/Financial - Economics / Performance assessment
English term or phrase: visibility
I found an English definition of "visibility" in the context of assessing the performance of companies and I'm wondering what the German equivalent for this technical term might be. The existing KudoZ entries I found so far do not satisfy me completely.

The definition is as follows (source is this website: https://www.investopedia.com/terms/v/visibility.asp#toc-what...

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Understanding Visibility
Visibility occurs when a company's executive team or market analysts make predictions about its future earnings or sales figures. Having visibility is one indicator that the processes put into place by the management team are followed by the rest of the team.

Companies are optimized for better performance if management has high and full visibility in the organization. High visibility generally means they are confident in their projections. Low visibility, on the other hand, means the opposite; that their confidence is low. Low visibility primarily happens when there is a shift in the economic cycle or changes in the market.

Executives typically prefer not to discuss low visibility, as this may make investors feel uneasy. But it's not entirely avoidable, so it may be necessary that management set reasonable expectations in the market for the company's stock. Management that boasts high visibility, on the other hand, should offer caveats to its optimistic outlook in case expectations for growth are not realized in the future.

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I wonder if you could translate this term with "Finanzausblick" perhaps?
Marietta Winkler von Mohrenfels
Germany
Local time: 10:26


Summary of answers provided
4Sicht
ibz
3 +1Prognosesicherheit
Steffen Walter
Summary of reference entries provided
Transparenz, Sichtbarkeit, Visibilität etc.
Bernd Albrecht

  

Answers


12 hrs   confidence: Answerer confidence 4/5Answerer confidence 4/5
Sicht


Explanation:
Siehe u.a. hier
https://www.wuerth-phoenix.com/loesungen/it-system-managemen...
oder
https://www.faz.net/aktuell/finanzen/aktien/technologie-visi...

Sichtbarkeit würde ich vermeiden, weil ich das zweideutig finde (Präsenz).

ibz
Local time: 10:26
Native speaker of: Native in GermanGerman
PRO pts in category: 8
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14 hrs   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +1
Prognosesicherheit


Explanation:
... verwende ich in diesem Kontext gern - und es geht ja hier auch um Prognosen (predictions, projections, outlooks). Das passt auch zur zitierten Definition auf Investopedia: "The term "visibility" is used to portray the extent to which a company's management or analysts can estimate future performance.". Transparenz" wäre auch möglich, ist mir hier aber etwas zu vage.

Steffen Walter
Germany
Local time: 10:26
Works in field
Native speaker of: Native in GermanGerman
PRO pts in category: 144

Peer comments on this answer (and responses from the answerer)
agree  Heike Kurtz
3 days 6 hrs
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Reference comments


1 hr peer agreement (net): +1
Reference: Transparenz, Sichtbarkeit, Visibilität etc.

Reference information:
Bsp.
https://www.proz.com/kudoz/english-to-german/business-commer...

Bernd Albrecht
Switzerland
Native speaker of: Native in GermanGerman
PRO pts in category: 4

Peer comments on this reference comment (and responses from the reference poster)
agree  Maïté Mendiondo-George
50 mins
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