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route to purchase

French translation: principale réseau d'achat

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)
English term or phrase:main route to purchase
French translation:principale réseau d'achat
Entered by: Agnès Mayol

12:45 Jun 11, 2007
English to French translations [PRO]
Marketing - Marketing / Market Research
English term or phrase: route to purchase
Although branches are still the main route to purchase the internet has experienced a 10% year-on-year-growth since 2000 at the expense of phone and post. It is worth considering how to benefit from this transition from phone to the web e.g. targeting users who research online but still purchase over the phone/by post in the research stage of their buying cycle.
A Blandiaux
Local time: 23:27
principale réseau d'achat
Explanation:
"Si les agences demeurent le principal réseau d'achat, Internet ...

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Note added at 20 minutes (2007-06-11 13:05:33 GMT)
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excuses/typing "principal" pas "principale"
Selected response from:

Agnès Mayol
Local time: 23:27
Grading comment
Merci... J'avais finalement opté aussi pour "réseau principal"
4 KudoZ points were awarded for this answer



Summary of answers provided
5 +1principale réseau d'achat
Agnès Mayol
3 +1fiière d'achats
CMJ_Trans (X)
3 -1la voie/le circuit d'achats
Francis MARC


Discussion entries: 1





  

Answers


8 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): -1
la voie/le circuit d'achats


Explanation:
*

Francis MARC
Lithuania
Local time: 00:27
Native speaker of: Native in FrenchFrench
PRO pts in category: 106

Peer comments on this answer (and responses from the answerer)
disagree  GILLES MEUNIER: voie d'achats, c'est un non-sens
22 mins
Login to enter a peer comment (or grade)

16 mins   confidence: Answerer confidence 3/5Answerer confidence 3/5 peer agreement (net): +1
fiière d'achats


Explanation:
la plupart des achats passent par

les marchandises sont écoulées essentiellement via la filière des boutiques dans les rue commerçantes

CMJ_Trans (X)
Local time: 23:27
Specializes in field
Native speaker of: Native in EnglishEnglish
PRO pts in category: 281

Peer comments on this answer (and responses from the answerer)
agree  GILLES MEUNIER: filière
0 min
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19 mins   confidence: Answerer confidence 5/5 peer agreement (net): +1
principale réseau d'achat


Explanation:
"Si les agences demeurent le principal réseau d'achat, Internet ...

--------------------------------------------------
Note added at 20 minutes (2007-06-11 13:05:33 GMT)
--------------------------------------------------

excuses/typing "principal" pas "principale"

Agnès Mayol
Local time: 23:27
Specializes in field
Native speaker of: French
PRO pts in category: 4
Grading comment
Merci... J'avais finalement opté aussi pour "réseau principal"

Peer comments on this answer (and responses from the answerer)
agree  GILLES MEUNIER: après réflexion....
11 mins
Login to enter a peer comment (or grade)



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