audience

Vietnamese translation: đối tượng

GLOSSARY ENTRY (DERIVED FROM QUESTION BELOW)

English term or phrase:	audience
Vietnamese translation:	đối tượng

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08:54 Jun 13, 2009

English to Vietnamese translations [PRO]
Marketing - Advertising / Public Relations
Additional field(s): Cinema, Film, TV, Drama

English term or phrase: audience

Definition from Texas Advertising and Public Relations:
The number of people or households exposed to a vehicle, without regard to whether they actually saw or heard the material conveyed by that vehicle.

Example sentence(s):

Both plays and films need to be economically viable and so both need to advertise themselves to their potential audiences. Currency Press
Because in the advertising situation the practical concern is more with the consumer's acquiring (rather than using) knowledge, the focus in this paper is primarily on the knowledge-acquiring type of involvement-namely, audience involvement. Audience involvement in advertisement
When they say the screen time is, say, 7:30, that should be the time the movie starts, not the time the theater starts showing commercials to a captive audience. Media Awareness Network

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đối tượng

Definition:
The number of people or households exposed to a vehicle, without regard to whether they actually saw or heard the material conveyed by that vehicle.

Selected response from:

Tu Tran
Vietnam

Grading comment

4 KudoZ points were awarded for this answer

Summary of translations provided

5 +2

đối tượng

Tu Tran

5 +1

khán giả

Nguyen Dieu

khán giả

Ngọc Hà Hoàng

Translations offered

3 days 1 hr confidence:

peer agreement (net): +1

khán giả

Definition from own experience or research:
khán giả

Example sentence(s):

khán giả - dictionary

Nguyen Dieu
Vietnam
Local time: 11:26
Native speaker of:

Vietnamese
PRO pts in category: 8

10 days confidence:

peer agreement (net): +2

đối tượng

Definition from own experience or research:
The number of people or households exposed to a vehicle, without regard to whether they actually saw or heard the material conveyed by that vehicle.

Example sentence(s):

Both plays and films need to be economically viable and so both need to advertise themselves to their potential audiences. - Taxas Advertising and Public Relations
Because in the advertising situation the practical concern is more with the consumer's acquiring (rather than using) knowledge, the focus in this paper is primarily on the knowledge-acquiring type of involvement-namely, audience involvement. - Taxas Advertising and Public Relations

Tu Tran
Vietnam
Local time: 11:26
Native speaker of:

Vietnamese,

English
PRO pts in category: 4

60 days confidence:

khán giả

Definition from Texas Advertising and Public Relations:
Là số lượng người hoặc đám đông chú ý đến một phương tiện truyền đạt nào đó mà không quan tâm đến việc liệu họ có thực sự thấy hay nghe những thông tin mà phương tiện đó truyền đạt hay không.

Example sentence(s):

Cả hai ngành kịch nghệ và phim ảnh đều cần phải đứng vững về mặt kinh tế, do đó cả hai lĩnh vực này đều phải tự quảng cáo mình để thu hút những khán giả tiềm năng. - Currency Press
Khi họ nói giờ mở màn là 7h 30 phút, đó có nghĩa là thời gian bắt đầu chiếu phim chứ không phải là lúc rạp chiếu phim bắt đầu quảng cáo về bộ phim cho những khán giả bị bắt buộc. - Media Awareness Network

Ngọc Hà Hoàng
Local time: 11:26
Native speaker of:

Vietnamese

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audience

Vietnamese translation: đối tượng

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Vietnamese translation: đối tượng

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